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27000 208 orders since its launch in France

In a market that is stabilizing, new products launched by Peugeot in 2012 showed a good performance in their respective segments. 208, commercialized since March 29 in France, records more than 27,000 orders. 508, with 3 figures, hatchback, SW RXH and remains the leader in its segment with 1.4% of market shares.

The superiors segments, Peugeot maintains its market share, particularly thanks to the success, for individuals of limited series Family, launched in early May and thanks to deliveries models HYbrid4 diesel hybrid Brand. Thus, the torque 3008/5008 guard, end of May, the first place of the compact MPV segment and reaches 24,700 vehicles registered and 3.7% market share. In addition, more than 2,000 hybrid models, 3008 HYbrid4 and 508 RXH, have been registered since its launch, this at a time or even the brand is preparing to commercialize its 3rd hybrid model: the 508 HYbrid4 sedan.

208 always brings a real craze with over 27,000 orders in France. Mix orders is high and more than 22% of orders are made on level 4 (Feline), twice more than expected.

The dynamics of the brand is also scope for current offers. Partner in the film Ice Age 4, Peugeot offers limited series "Family" on models 308 SW, 5008, 807, Bipper Tepee and Partner Tepee. Based on an Active level this new offering provides equipment style and comfort as well as a specific portable DVD player and 5008 Option Pack Video included. In addition, during the tournament until the summer, the special series Roland Garros is a great credit to the 207 CC, 308 CC and 3008.

Source: Peugeot

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