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Buick and Tennis Canada: a partnership in support of Canadian tennis

Participant enthusiasm growing brand for the sport in Canada, Buick and Tennis Canada partner in support of the Rogers Cup presented by National Bank. As a platinum sponsor, Buick will be on site from August 5 to 14, in Montreal and Toronto, or male and female tournaments are held respectively.

"It is with great enthusiasm that we form a partnership with Buick as part of the Rogers Cup to provide holders of tickets and tennis fans across the country an even more exciting experience," said Michael Downey, president and P.-D. g of Tennis Canada. "Buick is committed to supporting in elite sport, which leads naturally to a partnership with Tennis Canada. Both organizations have a policy of offering products of superior quality, and this principle is the basis for our world-class tournament in which Canada will host the best tennis players on the planet. "

"The Rogers Cup is a historic sporting event and it is with excitement that we prepare for tennis fans familiar with the new Buick, one of the brands of luxury cars that are experiencing the phenomenal growth in Canada," says Rob Assimakopoulos, general manager of Marketing at General Motors of Canada. "We believe that tennis fans will be impressed by the expertise and sophistication of international caliber Buick. We are committed to do the Rogers Cup a unique experience for all those involved. "

The holders of Notes will have the opportunity to test drive a new vehicle of the Award-Winning Buick lineup, the Regal has built Oshawa. Inspired by the European car of the year 2009, the Opel Insignia, Buick Regal was named "Best New Family Car" over $ 30,000 by the Automobile Journalists Association of Canada. The holders of Notes will have the opportunity to test drive a new vehicle of the Award-Winning Buick lineup, the Regal has built Oshawa. Inspired by the European car of the year 2009, the Opel Insignia, Buick Regal was named "Best New Family Car" over $ 30,000 by the Automobile Journalists Association of Canada.

Tennis fans can rub like never before thanks their favorite players has captured videos inside of a Buick vehicles providing transport players en route to their game. These behind the scenes videos are available on the official website of the Rogers Cup (www.couperogers.com) throughout the duration of the tournament.

The Customer will also be eligible Buick has a discount on tickets for the Rogers Cup, which will also be entitled to a VIP pass to enter the pavilion Buick performance during the two events.

Founded in 1881 for men and 1892 for women, the Rogers Cup is the oldest tennis tournament in the professional circuit, set apart Wimbledon and the U.S. Open. Each year, Montreal and Toronto are pleased to share the task of hosting the best players, male and feminine, worldwide.

A novelty for 2011 Rogers Cup event will be a "virtually paired", that is to say that the male and female tournaments will be conducted in simultaneous, during the same week. From 5 to 14 August 2011, men will compete in Montreal and Toronto women. To learn more about the Rogers Cup presented by National Bank, visit www.couperogers.com.

About Tennis Canada

Founded in 1890, Tennis Canada is a national sports non-profit association dedicated to the growth, promotion and visibility of tennis in Canada. Tennis Canada owns and manages two major events tournaments ATP and WTA: male and female annual tournaments of the Rogers Cup presented by National Bank alternating annually between Rexall Centre in Toronto and Uniprix Stadium Montreal. In addition, Tennis Canada owns and manages seven professional ITF sanctioned by the events and financially supports seven other professional tournaments in Canada. Tennis Canada manages professional training centers, the Compass Centre of Excellence in Toronto and Uniprix Stadium in Montreal. Tennis Canada is a proud partner of the International Federation of Tennis, the Canadian Olympic Committee, Canadian Paralympic Committee and the International Association of Wheelchair Tennis. Tennis Canada is also served as a director, partner and agent selection teams for Davis Cup, Cup of the federation and the Olympic Games, and for all national teams junior, senior and wheelchair. Tennis Canada invests its surplus to the development of tennis. To learn more about Tennis Canada please visit our Web site at www.lovemeansnothing.ca / en.

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