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Kia Optima 2011: Named "Best Choice in Security" by IIHS

The new intermediate sedan receives top honors from the Insurance Institute for Highway Safety.

?    The Optima receives the highest rating for protection against shock front, lateral and rear, and the pile

?    The astonishing intermediate sedan became the fourth new generation Kia vehicle to be named "Best choice in safety"

Taking advantage of the momentum experienced by the growing range of new generation Kia vehicles, the new intermediate sedan 2011 Kia Optima has received the highest rating ("good") in all four tests conducted by the Insurance Institute for Highway Safety (IIHS ) and was recognized as "Best choice in security," the most coveted prize awarded by the organization.

"What the new 2011 Optima receive this great accolade even before its launch in the Canadian market represents an exciting new and proves Kia's commitment to the safety," said Maria Soklis, vice-president and COO. "The" Best choice in security "IIHS follows the philosophy guiding our current transformation and includes a quality design and world class standards of safety in mind industry and technology. We expect that the all-new 2011 Optima draws the attention of Canadians and further enhances the reputation of the Kia brand. "

The Optima 2011 Kia adds three other products already appointed "Best choice in security", as follows: 2010 Kia Soul, the new crossover (CUV) Compact 2011 Sorento CUV and the all-new 2011 Sportage.

Ratings accorded by the IIHS from tests on before collisions, rear and side, and the new test in 2010 solidity of the roof which measures occupant protection in the event of a rollover. The general assessment of each vehicle is based on a variety adapted to each crash angle and the general impact on anthropomorphic dummies in the vehicle at the time of the collision measures. All vehicles must be equipped with an electronic stability control (ESC) to be eligible.

The 2011 Optima comes with a high level of safety features serial. These englogent six airbags (dual front advances to the front, a cushion on the side of the front seats and full-length side curtain), front active headrests, side reinforcements in the doors, belts security front adjustable height and pretensioners, safety belt has three points all seat positions and Lower Anchors and Tethers for CHildren seats (LATCH). Anti-lock brakes (ABS) with four wheels, the ESC stability control has the acceleration (TCS), using the emergency brake system (BAS) and assisted startup (HAC) are also available serial.

Presented in three versions - LX, EX and SX - the 2011 Optima offers a variety of features of convenience and luxury, series, and more impressive technologies such as active UVO by Microsoft ®, a system of advance communication and entertainment with rearview camera, a AM/FM/CD/MP3/SAT chain with SIRIUS Satellite Radio ® and free three-month subscription, the auxiliary and USB ports, and a choice of three new efficient engines: a four-cylinder 2 4 liter GDI turbo 2.0-liter GDI and a 2.4-liter hybrid (available soon).

Kia Optima 2011: Named "Best Choice in Security" by IIHS picture #1

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