Spyker intends to redress the financial situation of Saab
Now that the small Dutch manufacturer Spyker is officially owner of the Swedish Saab, it counts recover the financial position of the latter, hoping a return to profits in 2012.
To do this, it must complement the development of current ranges, possibly even sneak into the sector subcompact luxury is now in full swing on the old continent, with the next arrival of the Audi A1, Mercedes-Benz Class A RENEWED. Several other manufacturers say luxury cars, currently developing future models that will be added in this new niche.
Evolution of rating models, the new owners are very reassuring in following the development of current ranges consist of 9-3 and 9-5 models, which will soon be accompanied by two new products, the Saab 9-4X and perhaps 9-1.
Last week in Geneva, we were treated to the presentation of the new version of the Saab 9-5, which took the volume and passes at a higher register. Conceived based on the Opel Insignia sedan, the new 9-5 will be offered for this summer on the different automobile european Echiquiers.
Next year, a new line will be added, whose name is 9-4X. The latter presents itself as a vehicle of category compact crossover, an essential approach any manufacturer to adequately answer the new demands of current markets.
In 2012, it was the turn of the popular Saab 9-3 go under the knife and to offer a new range, always composed of declinations convertible and family.
Dame rumor, allows us to glimpse the possibility of adding a small subcompact luxury car, 9-1. In this regard, it is clear that the new owners will be watching very closely and especially the sales figures of the new Audi A1, as marketing or not, 9-1 p'tite should normally be directly connected the success or otherwise of the Audi p'tite.
The North American market
For the Swedish brand Saab, the North American market has never been an imperative to its survival. Quite the contrary, but priority should be given to this brand rebuild their reputation, first on the European markets and then we'll see if any of them back in America.
Personally, I sincerely believe that Saab vehicles claws will come back one day on our continent, but without precipitation.
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