Aston Martin presents its customization program "Q"
In the films of the James Bond series, the famous secret agent takes the wheel of shiny cars, often stunning Aston Martin PREPARED its attention by "Q", the engineer MI6 gadgets or innovative technologies that can save him life.
One can easily imagine that the direction of the British brand has chosen the letter "Q" to identify its new personalization program design has to do with reference to the franchise films of Sir James Bond.
Like the Porsche brand and its division personalization "Porsche Prestige" approach Aston Martin aims to satisfy its most demanding clientele who is always looking for some exclusivity and the price demand never be a barrier, quite the contrary.
No Ejection seat
Unlike the beautiful Aston Martin DB5 used in the Goldfinger 1964 film that had a rocket launcher, machine guns, anti bullet panel, an ejection seat and other gadgets, here we are in the presence a customization program that will rather offer accessories that meet the tastes and activities, the customer is.
Of bodies, of materials and accessories for specific colors are part of the customization program "Q" Aston Martin.
For example, the manufacturer presented at the Salon de Geneve, Aston Martin Virage convertible luggage rack with a leather laces and a small Cygnet whose interior has been largely modified, in addition to enjoying a ingenious bike carrier inserted into the trunk.