Subaru Canada proud sponsor of the exhibition JAPAN - TRADITION - INNOVATION

It is with joy that Subaru Canada, Inc. (SCI) today announced its role as presenter sponsor of a major exhibition highlighting the historical roots of design and technology vanguard of Japan, which will open its doors May 20, 2011 at the Canadian Museum of Civilization. Tradition - the number of artifacts presented in the exhibition JAPAN. Innovation., Included the Subaru 360, which was a historic milestone in the Japanese automotive industry and establishes the reputation of Subaru as a builder of compact and affordable vehicles, but evolues technologically.

This exhibition is the result of close collaboration that continued for several years between the Canadian Museum of Civilization and the National Museum of Japanese history, Sakura, Japan.

JAPAN - Tradition. Innovation. famous Japanese innovation and its secular tradition. Canadians will be surprised that some achievements have enabled Japan to stand to the forefront of contemporary design - including its revolutionary robotic arm his art and fashion that sets the tone - that echo a certain Japanese innovations back to the early 1600s.

"The products of Japanese design are assuredly part of the Canadian landscape and in many cases, they have been an engine for innovation here in Canada and around the world," said Dr. Victor Rabinovitch, President Director General of the League of Canadian Museum of Civilization. "The Subaru company is recognized here and internationally for its innovation and design, and we are delighted to act as sponsor presenter of our new exhibition."

Subaru is also very proud to collaborate in an exhibition that showcases the richness and determination of a great nation and culture through the centuries passes to the great progress of this.

"This exhibition is a project in which we can invest our all heart," said Shiro Ohta says, chairman of the board, president and general manager of SCI. "We aspire to build cars and commercial vehicles that are pleasant to drive, and as such, innovation through continuous improvement is a determining factor in our success. This exhibition reminds us of our roots and put the challenge to improve ourselves. "

JAPAN - Tradition. Innovation. will be presented from 20 May to 10 October 2011 at the Canadian Museum of Civilization in Gatineau, Quebec.