Mercedes-Benz Canada ranks head of the Dealer Satisfaction Index
The company also won three prestigious ISC 2010 awarded by CADA
Mercedes-Benz Canada is pleased to announce that it has won the first place in the table to index global opinion poll on the Dealer Satisfaction Index (CSI) 2010 performed by the Corporation of associations auto dealers (CADA). In addition to being the builder get the best evaluation of all manufacturers in Canada in terms of satisfaction dealerships, Mercedes-Benz has also awarded three prestigious awards in the Network category CADA Dealer 100 members or less, essentially winning the prize in each group or the company was eligible. The classification of Mercedes-Benz Canada has improved steadily over the last few years; the company occupied the third place in 2009.
In addition to its general ranking among all manufacturers, Mercedes-Benz Canada more specifically won the following awards: the greater, Dealer Network 100 members or less general classification; Most effective between dealers and manufacturers, dealers Network 100 members or less communication; and Most Improved Franchise, Dealer Network 100 members or less.
The winners of CADA are selected based on the results of the annual survey ISC CADA, which is sent to dealers as each fall. The survey asks questions about the performance of manufacturers in areas such as global communication, the ease of doing business, delivery of vehicles and parts, the policies of customer satisfaction, as well as sales and service .
"2010 was for Mercedes-Benz Canada the best year in its history and the strong relationship we have forged with our national network of dealers was a determining factor and an invaluable catalyst for success of our company," stated Marcus Breitschwerdt, president and general manager of Mercedes-Benz Canada. "We always encourage open and honest communication and constantly seeking feedback through regular visits dealers and frequent meetings of the Board of dealers. We never take major decisions without seeking the advice of our Advisory Board dealerships. We jointly took excellent initiatives, implemented new processes, given a day our division and used vehicles brought unique cars in Canada. Mercedes-Benz Canada and its dealers have also invested more than $ 250 million in their facilities over the last few years. Their overall commitment and participation at each step we have aids greatly enhance our business in terms of sales, service and parts. "
Mr. Breitschwerdt adds: "As a major partner and well informed counsel, CADA continues to raise the general level of professionalism in the automotive sector in Canada. CADA is also a highly respected organization whose sole mission is to help dealers succeed. This recognition is particularly rewarding CADA because it proves that our strategy of long-term growth and our infrastructure investments generate tangible results that ultimately benefit our customers. Grace has one of the highest in the country franchise values, our dealers thrive in business and enjoy an excellent rate of return on their investment. I would like to personally thank all of our dealers and employees who serve as central point of contact with our customers and that together represent the three-pointed star with so much passion and dedication. "
