Citroen sold 1,436,000 vehicles in 2011
The French manufacturer has elapsed 1,436,000 vehicles around the world in 2011. This represents a decrease of 1.6% over 2010 and an increase of 6.7% over 2009.
The internationalization of the brand is good, however, latched with a three Citroen sold outside Europe.
Europe: The brand maintains its 6th acquired in 2010:
France: increase to 15.2% of the market
Italy: good performance in the C segment
England success of the DS3 and C3 Picasso
Germany: going from 8 to 14% of the market
Spain: Leader walking VUL since 1996
China: 2nd step the mark with 220,000 deliveries
Russia: 60% increase in registrations
In Latin America: growth (14%) faster than the market
"Meeting the client and make his life easier"
Beyond products, positioning "Creative Technology" is also found in services such as Citroen Multicity.
Launched in March 2011 in France, this internet portal www.multicity.citroen.fr aims to facilitate displacements, taking into account all available modes of transport.