Citroen exhibited "a world of Creative Technology"
Citroen presents his exhibition "a world of Creative Technology" theme of the new season dresses international showcase of the brand on the Champs-Elysees. Through cars, services or communications, this season shows that beyond the public to be the tagline of the brand, 'Creative Technology' perfectly illustrates the values of creativity, boldness and Innovation has CITROEN dear.
Of the entry into the building, the concept car Citroen Lacoste alone has demonstrated the ability of the brand has come out with a standard motor vehicle that focuses on the essentials without sacrificing the pleasure and elegance.
The upper floors, the models of series presented testify also of creativity CITROEN. CITROEN DS3 Racing and DS4 perfectly embody the biases of style, architecture and refinement own a DS line. The technology is not left with the CITROEN C-ZERO and its 100% electric motor, or with the CITROEN C5 and Hydractive suspension.
CITROEN communication in all its states
"SPECTACULAR! ". This is the name of the new season C_42, international showcase for Brand situated on the Champs-Elysees. In addition to a "know-how" that made his reputation, CITROEN has always cultivated creativity and boldness in his manner of "know." Since March 12, C_42 en scene and puts the most striking examples of communication CITROEN. Cruise the legendary iconic yellow with commercials, through toys CITROEN, the public is invited to immerse themselves in the creative universe of the brand. It may also try to win the CITROEN DS 21 Pallas in the series Mentalist and discover new CITROEN DS4 in a unreleased environment. Guided tour ...
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The novelties CITROEN exposed on the Champs-Elysees
To share with as many creations and his last success, CITROEN chose to dress in colors C_42, its international showcase situated on the Champs-Elysees. A few days before the end of year festivities, the 15th season is meant to be a festive time and can discover the "automobile collection 2011» CITROEN. The new C4 CITROEN DS4, without forgetting the C-ZERO and DS3 Racing ... all last novelties of the brand presented have responded!
