Citroen at Le Bourget
Citroen revives through the two objects presented except on the occasion of the Paris Air Show aeronautics: Citroen DS5, real aerodynamic sculpture, and the airship MC 500, equipped with a fuel cell. True to its image of 'Creative Technologie', the brand invests in effect in the development of a new generation of airship demonstrator. She shows the convergence of image and value in the automotive world and the future airships. The opportunity also to communicate its technological know-how.
Already in the 70s, Citroen had created his own helicopter, christened ER 2. Today, the brand is associated with the development of a new generation of airship whose engine is powered by a fuel cell by making available PSA Peugeot Citroen group.
Another technological innovation presented at Paris Air Show, the Citroen DS5. Premiere CITROEN endowed technology Hybrid4 full-hybrid diesel, the Citroen DS5 is also a true aerodynamic sculpture, comic while fluidity and tension. It expresses the best know-how of the brand. On board, the cockpit is designed in the spirit of a "cockpit" pushes, dials, switches and toggles specific calling again inspired gestures of aeronautics. Citroen DS5 offers also display high head projecting color in the field of vision is the essential driving information.